Search database
LIST OPTIONS
Filter
314
Filtered Results: 314
Text search: Department Of Medicine AIIMS New Delhi
Featured
Language
Document type
No document type
185
Studies & Reports
44
Guidelines
33
Manuals
26
Strategic & Response Plan
9
Training Material
7
Situation Updates
5
Fact sheets
3
Infographics
1
Videos
1
Countries / Regions
India
106
South–East Asia Region
13
Global
12
Asia
10
Kenya
7
Nepal
5
Myanmar / Burma
4
Thailand
3
Philippines
3
Mozambique
3
Laos
2
Senegal
2
Cambodia
2
Tanzania
2
Congo, Democratic Republic of
2
Bangladesh
2
South Africa
2
Ethiopia
2
Indonesia
2
Pakistan
2
Ghana
1
Sierra Leone
1
China
1
Rwanda
1
Nigeria
1
Afghanistan
1
Zimbabwe
1
USA
1
Africa
1
Western and Central Europe
1
Vietnam
1
Brazil
1
Sri Lanka
1
Bhutan
1
Somalia
1
Liberia
1
Ecuador
1
Authors & Publishers
World Health Organization WHO
57
World Health Organisation (WHO)
18
World Health Organization
13
et al.
8
WHO
8
World Health Organization (WHO)
8
National AIDS
7
National health Mission
6
Indian Council of Medical Research (ICMR)
5
Ministry of Health & Social Welfare India
5
Ministry of Health and Family Welfare Government of India
5
Ministry of Health & Family Welfare, India
3
The Center for Disease Dynamics, Economics & Policy CDDEP
3
UNAIDS
3
UNICEF, World Health Organization WHO
3
World Health Organization (WHO), Regional Office for South-East Asia
3
World Health Organization (WHO), Regional Office for South-East Asia
3
World Health Organization (WHO), Regional Office for South-East-Asia
3
World Health Organization, Regional Office for South-East Asia
3
British Journal of Medicine & Medical Research
2
Central TB Divison, Ministry of Health and Social Welfare, Government of India
2
Child Health Division, Ministry of Health and Social Welfare, Government of India
2
Government of India, Central Tuberculosis Division, Ministry of Health and Family Welfare
2
Human Rights Watch
2
International Union Against Tuberculosis and Lung Disease
2
Ministry of Health & Family Welfare Government of India
2
Ministry of Health and Family Welfare, Government of India
2
Ministry of Health and Family Welfare, India
2
Ministry of Health and Social Welfare, Government of India
2
National AIDS Control Organization (NACO), Ministry of Health and Family Welfare, Government of India
2
National Centre for Disease Control
2
Save the Children
2
The Lancet
2
UNICEF
2
USAID
2
, M. K. C. Nair
1
A. D. Meundi, M. D. Meundi, B. B. Dhabadi
1
A. D. Meundi, M. D. Meundi, B. B. Dhabadi, et al.
1
A. Nasheeda
1
A. Sriram
1
Aboud S., R. Mdegela
1
Adolescent Division, Ministry of Health and Social Welfare, Government of India
1
and D. Samarashinghe
1
Anjela Taneja and Amitabha Sarkar
1
Ann Ashworth et al.
1
ASEAN for Mental Health
1
Asia-Pacific Community Mental Health Development Project
1
Avaria, A. et al.
1
Aye Kyawt Paing et al.
1
Berlin, E.
1
Bernard van Leer Foundation
1
Bill & Melinda Gates Foundation
1
Bischöfliches Hilfswerk MISEREOR, Brot für die Welt, Global Policy Forum
1
Bundesministerium für wirtschaftliche Zusammenarbeit und Entwicklung (BMZ)
1
C. Cravero, S. Danner et. al.
1
C. Daniels, et al.
1
Cash R et al.
1
CBR Asia-Pacific Network
1
Central TB Division, Directorate General of Health Services, Ministry of Health & Family Welfare, Nirman Bhavan
1
Central TB Division, Directorate General of Health Services, Ministry of Health & Family Welfare
1
Chalasani, Sativika
1
Chauhan, A. P.
1
Chavan, B. S.
1
Clare Gilbert
1
Community Eye Health
1
Cooreman, E.A.
1
Cotton, M., et al.
1
Craig, J.
1
D. Dufour
1
Department of Health Research Ministry of Health & Family Welfare
1
Department Of Medicine AIIMS New Delhi
1
Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH
1
Deutsche Gesellschaft für Tropenchirurgie
1
Directorate General of Health Services, National Leprosy Eradication Programme, New Delhi
1
Disability, CBR & Inclusive Development Journal (DCIDJ)
1
DOTS, WHO
1
Elizabeth Glaser Pediatric AIDS Foundation
1
END TB
1
F. Samuels
1
Fast-Track Cities
1
Food and Agriculture Organization (FAO)
1
Forsyth, C.
1
GARDP Global Acntibiotic Research & Dedvelopment Partnership
1
GBD 2019 Human Resources for Health Collaborators
1
GBD2019 Dementia Forecasting Coolaborators
1
Gentilini U., M. Almenfi, I. Orton
1
German Institute for Medical Mission
1
Germany’s National Public Health Institute (RKI), et al.
1
Gilma Mantilla
1
Global Antibiotic Resistance Partnership—Tanzania Working Group
1
Global Healp
1
Global Nutrition Report Stakeholder Group
1
Goverment of India, Ministry of Ayush, National Medicinal Plants Board
1
Government of India
1
Government of India, Ministry of Health & Family Welfare, Department of Health & Family Welfare
1
Government of India, Ministry of Health and Family Welfare, National AIDS Control Organisation (NACO)
1
Government of India, National Disaster Management Authority
1
GP clinics
1
Growth Analysis Studentplan
1
H. B. Abdullah
1
Hsia Y., B. R Lee, A. Versporten, et al
1
I. Frost
1
ibt
1
ICRC
1
IGWG
1
India State-Level Disease Burden Initiative CVD Collaborators
1
India State-Level Disease Burden Initiative Diabetes Collaborators
1
India State-Level Disease Burden Initiative Suicide Collaborators
1
Indian Consensus of Medical Research
1
Indian Council of Medical Research
1
Indian Council of Medical Research & Department of Biotechnology
1
Indian Council of Medical Research (ICMR), Global Health Advocates, Cochrane Infectious Diseases Group
1
Indian Council of Medical Research - Department of Health Research
1
Indian Journal of Psychiatry
1
Institute for Health Metrics and Evaluation (IHME)
1
International Bureau for Epilepsy
1
International Coll. Essential Surgery
1
International Development Association
1
International Journal of Adolescence and Youth
1
International League against Epilepsy
1
International Pharmaceutical Federation
1
International Pharmaceutical Federation (FIP)
1
International Plant Nutrition Institute, International Fertilizer Industry Association
1
International Rescue Committee, London School of Hygiene & Tropical Medicine, Assosa Referral Hospital
1
International Research Institute for Climate and Society
1
International Union for Conservation of Nature and Natural Resources (IUCN), World Health Organization (WHO)
1
IPNI, IFA
1
IPPF
1
J. Ananworanich
1
Jackson, J., Kheng Heng, L., Eklund, G. et al.
1
Jacobs Foundation
1
Jens Martens and Karolin Seitz
1
Joe Schofield, Sarah Hess, Bandana Malhotra et al.
1
Julia Samuelson, Rachel Baggaley, Gottfried Hirnschall et al
1
Kamala Achu, Kathy Al Jubah, Svein Brodtkorb, et al.
1
Kenya Medical Research Institute
1
Kolehmainen-Aitken R.L., Shrestha I.B.
1
Laaser, U., F. Beluli
1
Lakhbir Dhaliwal, Vanita Suri, Reshmi Bagga et al.
1
Laurence Cibrelus
1
LEAP
1
Ledingham, K.
1
Liu Xiaoyun
1
M. Smelyanskaya, J. Duncan (The Focus Group Consulting)
1
M.Johnson
1
M.Owen-Smith, et al.
1
M.R. Rajagopal Vallath Nandini, Lulu Mathews, et al.
1
Madhukar Pai
1
Mairie de Paris
1
Margaret E. Greene and Andrew Levack
1
Maternal Health Division Department of Family Welfare Government of India
1
Maternal Health Division Ministry of Health and Family Welfare Government of India
1
MCHIP
1
Mediscript Ltd
1
Meresman, S.
1
Minh D Pham
1
Ministery of Public Health, Thailand
1
Ministry of Health & Family Welfare
1
Ministry of Health & Family Welfare (MOHFW), Government of India
1
Ministry of Health & Family Welfare (MoHFW), World Health Organization WHO
1
Ministry of Health & Family Welfare India
1
Ministry of Health & Family Welfare, Goverment of India
1
Ministry of Health & Family Welfare, India, et al.
1
Ministry of Health & Family Welfare. Government of India
1
Ministry of Health and Family Welfare - Government of India
1
Ministry of Health and Population Government of Nepal
1
Ministry of Health, Government of Nepal
1
Ministry of Rural Development
1
Myanmar, Ministry of Health and Sports
1
N. B. Ahmed
1
N. K. Arora
1
NACO
1
NACO India
1
NACO, Department of AIDS Control
1
NACO, NBTC
1
Nathan Grills, Lawrence Singh, Hira Pant, Jubin Varghese, GVS Murthy, Monsurul Hoq, Manjula Marella
1
National Academy of Medical Sciences
1
National AIDS Control Organization (NACO), United Nations Development Programme (UNDP)
1
National Centre of Disease Control
1
National Coordination Committee, Jan Swasthya Sabha
1
National Disaster Management Authority Government of India
1
National Health Accounts Technical Secretariat, Ministry of Health and Family Welfare, Government of india
1
National Health Ministry for Health and Family Welfare
1
National Health Mission, Ministry of Health and Family Welfare, Government of India
1
National Institute of Disaster Management (India)
1
National Leprosy Eradication Programme
1
National Programme for Prevention and Control of Cancer, Diabetes, Cardiovascular Diseases & Stroke (NPCDCS), India
1
National Rural Health Mission
1
National Rural Health Mission, DOTS
1
National Vector Borne Diseases Control Programme
1
Nepal Public Health Foundation
1
Ng, C.
1
NVBDCP
1
Oxfam International
1
Paget Stanfield, Martin Brueton, Michael Chan, Michael Parkin, and Tony Waterston
1
Pan American Health Organisation PAHO
1
Pan American Health Organization (PAHO)
1
Peace Corps
1
Peden, Margie et al.
1
Pierre André Michaud, Valentina Baltag, Venkatraman Chandra-Mouli et al.
1
Plos Medicine
1
Poe Poe Aung
1
Programme Evaluation Organisation, Planning Commission, Government of India
1
Public Health Foundation India
1
R. Velayudhan
1
Ranaweera, S.
1
Rehabilitation Council of India, Ministry of Social Justice and Empowerment
1
Robert Koch Institut RKI
1
Routledge (Taylor & Francis Group)
1
S .Gulati
1
S. Chalk
1
S. E. Krauss
1
S. Kromann Jensen
1
S.Kinloch-de Loës, et al.
1
SAARC Tuberculosis and HIV
1
SAATHII (Solidarity and Action Against The HIV Infection in India)
1
Sachs, J., Karim, S., Aknin, L. et al.
1
Salvage J, Rowson M, Melf K, Wilmen A
1
Sanmatino, M.
1
Sarity Dodson, Suvajee Good and Richard Osborne
1
SCIENCEDOMAIN international
1
Scientific and Cultural Organization
1
Shiferaw Dechasa Demissie, et al.
1
Shobhna S. Kumar,Pallav Patankar, Dr. Maninder Singh Setia
1
Slama, S.
1
Stop TB Partnership
1
Stop TB Partnership, World Health Organization
1
Stree Shakti-The Parallel Force, United Nations Population Fund (UNFPA)
1
Tang, Shenglan
1
Tarun Dua, Nicolas Clark, Neerja Chowdhary et al.
1
Tarun Gera, Dheeraj Shah, Paul Garner et al.
1
TDR
1
The Dag Hammarskjöld Foundation and ReAct
1
The International Federation of Red Cross and Red Crescent Societies IFRC
1
The Lancet Commissions
1
The MOST Project
1
The Union
1
The World Bank
1
Thomas, M. and Ninomiya, A.
1
Together lets beat Tobacco
1
UN Children's Fund UNICEF
1
UN Office for the Coordination of Humanitarian Affairs
1
UNAIDS (Joint United Nations Programme on HIV/AIDS)
1
UNCT Mozambique
1
UNDP
1
UNDP (United Nations Development Programme)
1
UNDP India
1
UNDP, IRGT, UNFPA, UNAIDS, WHO, USAID, PEPFAR, UCSF Center of Excellence for Transgender Health, Johns Hopkins Bloomberg School of Public Health
1
UNFPA
1
UNICEF, UNESCO, Asia Pacific Network of People living with HIV
1
UNIFEM
1
UNION
1
United Nations Educational
1
United Nations Office on Drug and Crime UNODC
1
United Nations Population Fund (UNFPA)
1
UNOPS
1
Wessells, M., Kostelny, K., and Ondoro, K.
1
WHO Collaborating Centre for Capacity Building and Research in Community-based Noncommunicable Disease Prevention and Control, All India Institute of Medical Sciences (AIIMS), New Delhi, India.
1
WHO Collaborating Centre for community participation in palliative care and long term care
1
WHO Regional Office for South-East Asia
1
Wiedenmayer, K. et al.
1
Women for Global Health WGH
1
Word Health Organization
1
Word Health Organization/ Regional Office of South-East Asia
1
World Bank
1
World Business Council for Sustainable Development (WBCSD)
1
World Council of Churches
1
World Health Organization ( WHO), Regional Office for South-East-Asia
1
World Health Organization (Regional Office for South-East-Asia)
1
World Health Organization (WHO) - Regional Office for South-East Asia
1
World Health Organization (WHO), Country Office for Myanmar
1
World Health Organization (WHO), UNICEF
1
World Health Organization (WHO), International Pharmaceutical Federation (FIP)
1
World Health Organization (WHO), the United Nations Children’s Fund (UNICEF)
1
World Health Organization - Regional Office South-East Asia
1
World Health Organization Europe
1
World Health Organization WHO India
1
World Health Organization WHO, India
1
World Health Organization WHO, Regional Office for South East Asia
1
World Health Organization WHO, SEARO/Department of Control of Neglected Tropical Diseases
1
World Health Organization, Ministry of Health and Population Nepal
1
World Health Organization, South-East Asia
1
World Health Organization. Regional Office for South-East Asia
1
World Organisation for Animal Health, World Health Organization (WHO), Food and Agriculture Organization (FAO)
1
Zhu, Anna
1
Publication Years
Category
Guidelines
29
Studies & Reports
28
Policies & Guidelines HIV & TB
22
Policies
18
Capacity Building
12
Women & Child Health
10
COVID-19
8
Pediatrics
8
Maternal Health
8
Primary Health Care
6
Disease Prevention & Control
6
Paediatrics
5
Community Health
5
Infection Control & Prevention (IPC)
4
Countries
4
Drugs & Medical Equipment
4
Disabilities
4
Food Security & Nutrition
4
Child Health
3
Community Health
3
Maternal Health
3
Palliative Care
3
Statistics
3
WASH
3
Gynaecology & Obstetrics
3
Age & Elderly
3
Neonatal Care
3
Sanitation
2
Diabetes
2
Disaster Preparedness
2
Trachoma
2
Gender
2
Lymphaticfilariasis
2
Palliative Care
2
Cervical Cancer
2
Snakebites
2
Health System Strengthening
2
Clinical Guidelines
2
Information, Education and Communication (IEC)
2
Humanitarian Crisis
2
Leprosy
2
Mental Health
2
Surgery & Anaesthesia
2
General Guidelines
2
Leprosy
2
Protection & Security
2
Women & Child Health
2
NTDs & Others
2
Dengue
2
Communicable Diseases
1
Dental & Eye Care
1
Digital Health
1
Clinical Training
1
Rabies
1
Public Health
1
Pharmacy & Technology
1
Under-5 nutrition
1
Bacteriology
1
Taeniasis/ Cysticercosis
1
Onchocerciasis
1
Schistosomiasis
1
Cancer
1
Vector Control
1
MPOX - Monkeypox
1
Maternal & Child Health
1
Humanitarian Aid
1
Demograhic Health Surveys DHS
1
Respiratory Infections
1
Immunization
1
Female Genital Mutilation
1
Health Systems
1
Neurology & Psychology
1
Leishmaniasis
1
Non-communicable Diseases
1
Laboratory Quality Assurance
1
HIV & STI
1
Physiotherapy & Rehabilitation
1
Reproductive Health
1
TB
1
Toolboxes
Community-based Mental Health Care
10
Human Rights
8
Country specific
7
Country specific documents
7
Asia
7
Substance Use Disorders & Addiction
6
Country Specific
5
Public Health
4
Studies
4
Asia
4
Neurological Disorders
4
SEAR (South-east Asia Region)
4
Epilepsy
3
Hospital Readiness/Essential Health Services
3
Self-care
3
Epilepsy
3
Mental Disorders
3
Asia and Pacific
3
Community Based Rehabilitation (CBR)
3
Reports & Studies
3
Behaviour Change/Life Skill Education
2
IPC
2
Policies & Strategies
2
Preparedness, Response & Risk Communication
2
Key Resources
2
Children with disabilities
2
HIV
2
Discrimination & Stigma
2
Training
2
Mental Health Studies & Reports
2
GO pre-deployment training
2
PPE Personel Protective Equipment
2
International
2
Clinical Guidelines
2
General
2
Global Impact: Socio-economic, health services, TB & HIV
2
Child Protection
2
Handbooks & Manuals
2
Climate Change General
2
Urban health
2
Pharmacy Practice
2
Women & Maternal Health
2
Non-communicable Diseases NCD
2
Health Care In Conflict Settings
2
Studies & Reports
2
Alzheimer's Disease & Dementia
2
TB & Prisoners
2
Research & Access
2
HIV in Key Populations
2
Global Health Financing
2
Mental Health GAP Action Programme
2
Universal Health Coverage & Primary Health Care
2
Urban Health
2
War & Conflict
1
Alcohol
1
Natural Disaster
1
Treatment Guidelines
1
Psychosocial Support (MHPSS)
1
Male Circumcision
1
General Reports
1
Surveillance
1
Laboratory Guidance
1
Agriculture & Veterinary
1
Training
1
Surveillance
1
Clinical Aspects
1
Prevention & Control
1
Early Warning
1
Adults
1
Mental Health
1
Children & Adolescents
1
WASH
1
Substance Use Disorders, Others
1
Schizophrenia
1
Inclusion
1
Dengue
1
Policies
1
Refugee
1
Opoids
1
Transgender People
1
General Mental Health Guidelines
1
Stroke
1
mhGAP Guides
1
Curricula & Core Competencies
1
Prevention & Control
1
Training
1
SOPs
1
Preparedness, Response & Risk Communication
1
TB & Other Vulnerable Populations
1
Training Supporting Material mhGAP
1
Microcephaly
1
Country Guidelines
1
Workplace
1
Stress
1
Sustainable Development Goals
1
Climate & Health
1
Context & Facts
1
Prevention & Preparedness
1
Health Personnel
1
Infection Prevention & Hygiene
1
PPE Personel Protective Equipment
1
Infection Control General
1
Diagnostics & Laboratory Guidance
1
Covid-19 & the One Health Approach
1
Covid-19 & Climate Change
1
For Health Worker
1
Clinical Guidelines
1
Child Friendly Spaces (CFS)
1
General Background
1
Blood Supply
1
RCCE Guides & Manuals
1
Immunization Guidelines
1
TB/HIV
1
TB/COVID-19
1
Hygiene
1
Others
1
Others
1
Health Promotion
1
Community Health Workers CHW
1
Palliative Care
1
Guidelines General
1
Planetary Health
1
Mobility
1
Pharmacy Management
1
Rational use of Medicine
1
Traditional & Herbal Medicines
1
Pediatrics
1
Cancer
1
General documents One Health
1
Pharmacovigilance
1
Waste Managment
1
Public Health
1
Zoonoses
1
General
1
Education Principles
1
Others
1
WASH Water Sanitation & Hygiene
1
MPOX - Monkeypox
1
Capacity Building & Resources
1
Capacity Building & Resources
1
Clinical Aspects & Diagnostics
1
Clinical Aspects & Diagnostics
1
Clinical Aspects & Diagnostics
1
Snakebite envenoming
1
Education
1
General Information
1
General Information & Methodology
1
Health Financing Toolbox
1
Detection & Diagnosis
1
Clinical Guidelines
1
War Surgery & Wound Care
1
Training Material
1
Drug resistant TB
1
Autism
1
Bipolar Affective Disorders
1
Policy
1
Disease Prevention & Control
1
Diarrhoea
1
Training
1
Prevention of mother-to-child transmission (PMTCT)
1
Dengue Prevention & Control
1
Technical Information
1
Tobacco
1
Global Health Institutions and Stakeholders
1
Psychosocial Support
1
HIV service delivery
1
Stigma
1
Other Resources
1
WASH
1
Planetary Health
1
Guidelines CBR
1
Depression
1
Capacity Building
1
Food & Nutrition
1
Capacity Building
1
Neurological disorders, Others
1
Global Health Ethics
1
Training & Capacity Building
1
Notable progress has also been made on other key health indicators such as reducing maternal, infant and child deaths and malnutrition, increasing immunization coverage, eliminating infectious diseases such as polio and reducing the incidence of malaria, tuberculosis and diarrhoeal diseases. But ... more
Prepared as an outcome of ICMR Expert Group on Immunophenotyping of Hematolymphoid Neoplasms | Coordinated by Division of Non Communicable Diseases | This document addresses on various issue related to good quality practices in laboratory work up of flow cytometric immunophenotyping and will be of u... more
Operational Guidelines
PLoS Med 15(7): e1002615. https://doi.org/10.1371/journal. pmed.1002615
This publication makes the case for working with men and women, boys and girls, together in an intentional and mutually reinforcing way that challenges gender norms in the pursuit of improved health and gender equality. In addition to providing a definition for the new concept of gender synchronizat... more

Manual of Mental Health for Psychologists

Uday K. Sinha, Devvarta Kumar, Naveen Grover, Jai Prakash, Gouri Shankar Kaloiya National Health Ministry for Health and Family Welfare; Ministry of Health and Family Welfare, India; WHO (2016) C1
For Mental Health Service Delivery under National Mental Health Programme
The World Health Organization’s comprehensive antenatal care (ANC) guideline WHO recommendations on antenatal care for a positive pregnancy experience was first published in 2016 with the objective of improving the quality of routine health care that all women and adolescent girls receive during p... more
The WHO Guidance on community mental health services: Promoting person-centred and rights-based approaches document is part of the WHO Guidance and technical packages on community mental health services set of publications. It provides a detailed description of person-centred and human rights-based ... more
The WHO Guidance on community mental health services: Promoting person-centred and rights-based approaches document is part of the WHO Guidance and technical packages on community mental health services set of publications. It provides a detailed description of person-centred and human rights-based ... more
The WHO Guidance on community mental health services: Promoting person-centred and rights-based approaches document is part of the WHO Guidance and technical packages on community mental health services set of publications. It provides a detailed description of person-centred and human rights-based ... more
The WHO Guidance on community mental health services: Promoting person-centred and rights-based approaches document is part of the WHO Guidance and technical packages on community mental health services set of publications. It provides a detailed description of person-centred and human rights-based ... more
The WHO Guidance on community mental health services: Promoting person-centred and rights-based approaches document is part of the WHO Guidance and technical packages on community mental health services set of publications. It provides a detailed description of person-centred and human rights-based ... more
The WHO Guidance on community mental health services: Promoting person-centred and rights-based approaches document is part of the WHO Guidance and technical packages on community mental health services set of publications. It provides a detailed description of person-centred and human rights-based ... more
The WHO Guidance on community mental health services: Promoting person-centred and rights-based approaches document is part of the WHO Guidance and technical packages on community mental health services set of publications. It provides a detailed description of person-centred and human rights-based ... more
The WHO Guidance on community mental health services: Promoting person-centred and rights-based approaches document is part of the WHO Guidance and technical packages on community mental health services set of publications. It provides a detailed description of person-centred and human rights-based ... more
The World Health Organization’s comprehensive antenatal care (ANC) guideline WHO recommendations on antenatal care for a positive pregnancy experience was published in 2016 with the objective of improving the quality of routine health care that all women and adolescent girls receive during pregnan... more
ournal of Public Health in Africa 2021; volume 12:2009

Prevention of drug use in schools

Ranaweera, S.; and D. Samarashinghe World Health Organization (WHO), Regional Office for South-East Asia (2022) C_WHO
Schools are generally the most popular setting for drug-use- prevention programmes, and are used both by governmental and non-governmental agencies. This may be for many reasons: ease of obtaining funding for school drug-use-prevention programmes, the captive audience, and the popular perception... more